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Retail Analytics
That Drive Results

Maximize profits, improve efficiency, and deliver exceptional shopping experiences with CountMatters' visitor analytics solutions.

Footfall analytics for public transport, airports and stations
Improve passenger flow
Reduce wait times
Display real-time occupancy

Create Seamless Shopping Journeys with Real-Time Insights

Understanding shopper behavior is essential to staying competitive in today’s retail landscape. CountMatters empowers you with data-driven tools to optimize operations, tailor marketing efforts, and enhance customer satisfaction—all while increasing profitability.

  • Enhance Visitor Flow

    Track foot traffic trends and identify bottlenecks to improve navigation and create a seamless shopping experience.

  • Boost Operational Productivity

    Align staffing and resources with peak shopping times to reduce costs, improve service, and maximize efficiency.

  • Elevate Customer Experience

    Leverage data to understand customer preferences, refine store layouts, and personalize marketing for higher engagement.

Your route to optimization
The better you understand your passengers’ movements, the more you can improve their experience. Use our cutting-edge technology to track visitor flow through airports, in stations and on platforms, and see where bus and rail travelers board and alight.

What insights do you need?

Explore our diverse range of solutions tailored to your needs.
Which one fits your business?

PEOPLE COUNTING ANALYTICS

Precise people counting technology

VISITOR FLOW OPTIMIZATION

Analytics, heatmaps, and insights

OCCUPANCY TRENDS


Optimize spaces and enhance efficiency.

QUEUE MONITORING

Improving efficiency with real-time queue management tools.

HEATMAPS & TRACKING

Optimize space, and boost efficiency.


CONVERSION RATE OPTIMIZATION

Enhance revenue and increase customer satisfaction.

See what people are saying

Hear from Our Valued Customers

"I am very pleased with the portal. Its dashboard provides a comprehensive view of my stores' performance, enabling me to quickly identify the top-performing ones. Moreover, I can easily compare and analyze the data on a daily, weekly, monthly, or yearly basis".

Torstein Heldal, center manager at Oslo Central Station

"We have a good collaboration with CountMatters, which offers flexible solutions and personal service

Skansen is located in Stockholm and is the world’s oldest open-air museum".

 

Göran Kirsch, head of security at Skansen 

"In my role as statistics officer, these visitor counters are an invaluable help and the CountMatters visitor counter is easy to use".

"We are satisfied. It has been rolling along and has been smooth with CountMatters".
Malin Johansson & Thomas Hallin, librarian TÄBY LIBRARY

Contact us today


With CountMatters, you can turn visitor data into actionable insights that increase efficiency, sales and customer satisfaction.

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What insights do you need?
We have a wide range of analytics tools you can choose from. Let’s work together to find the right solution for your business.
Counting
How many customers are entering and exiting at different points?
Age
What are the numbers of adults vs children?
Movement
Where do customers go in your store and how long do they spend there?
Gender
What are the numbers of men vs women?
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GDPR-compliant
Our technology is the only one of its kind to have approval from a European Data Inspection Authority. All personal data is deleted within microseconds. Only information about the anonymous phone’s position is saved
Speak with an expert
Request a free consultation with one of your local CountMatters team members.